Reach More Customers - Expanding your campaigns and optimizing for Canada, Bing

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ClickZ Academy case study

Company: ClickZ Academy

Published: 22 May 2013

Business Area: Marketing Strategies

Format: Portable Document Format (.pdf)



If you're looking to expand your geographic online marketing and reach more customers, this free webinar is for you! Ezra Silverton, founder and president of Canada's award winning web design and marketing solutions firm 9th sphere will share what you need to know to successfully expand your online reach. He'll share why you should start in Canada and the market nuances you need to understand to be successful.

At the end of this one-hour session you'll know:

  • Top cultural and localization best practices
  • How to structure your website so you don't lose core U.S. traffic
  • Country and regional nuances between Bing and Google and how to optimize your Canada campaigns for each

Ezra Silverton, President 9th sphere

Ezra SilvertonEzra Silverton became involved with the World Wide Web in the early 1990s. In 1997, he founded the website services company, 9th sphere, now an award-winning and leading full service firm. Ezra has been interviewed by major television and radio networks, written many articles in well-known publications, as well as presented at industry leading conferences on the topics of website architecture, SEO and other Internet marketing and website best practices. His primary role is that of Website Architect in which he strategically plans website architecture and oversees overall quality assurance. Most of 9th sphere's clients are based in Canada and the US and range from sophisticated ecommerce, business-to-business and service-based organizations. Ezra also writes related articles on 9th sphere's blog at Follow him on Twitter @ezrasilverton

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