Responsive, Dynamic, Serving Mobile - Which Path is Right for Me? Rich Blackwell

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SES case study

Company: SES

Published: 13 September 2013

Business Area: Mobile & Local

Format: Portable Document Format (.pdf)



2013 is the year of Mobile. Mobile Internet consumption is surpassing desktop users. Mobile users are looking for last minute deals, coupons, video's and much more. Last month, Google announced best mobile experience as one of the ranking factors. In this session, attendees will learn the main differences between three types of Mobile sites. In which scenario it is better to use responsive verses dynamic serving or vice a versa. We will also review:

  • What are the pros and cons of each site? Well defined steps.
  • Tools to test Case study and best practices.
  • Attendees will walk away with solid understanding of strategy they need to choose to create strong mobile site.

Speaker: Rich Blackwell, Creative Lead, Metia

SES San Francisco 2013