Email Newsletter Design: Best Practices to Optimize Your Newsletter for Revenue and Response

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LiveIntent case study

Company: LiveIntent

Published: 29 March 2013

Business Area: Email Marketing

Format: Portable Document Format (.pdf)



The rise of mobile smartphones and tablets makes email ever more essential. This study across the thousands of newsletters on the LiveIntent Exchange reveals how to best optimize your email design for ad revenue and engagement. In this white paper, you'll learn:

  • How to design and optimize your newsletters for the highest response and ad revenue
  • How email newsletters are different than your website… and better
  • Why you need to design your email for mobile NOW

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